To revitalize the Interhome brand, I partnered with communication agency Rosarot to develop a refreshed identity and a targeted communication strategy for both business and consumer markets. My role was hybrid and dynamic: I co-led the project with the internal Brand Manager, facilitating the workflow between the agency and stakeholders to align creative output with business requirements. I actively contributed to the development process, ensuring the new brand strategy was robust and effectively implemented across all channels.
Art Direction | Project Management | Coordination | Implementation
